Business Intelligence

Stop guessing. Start knowing.

All your data in one intuitive dashboard, with the insight you need to make the right decisions, at the right time.

What good is data if it’s just numbers on a page?

Too many organisations sit on a mountain of data and still make decisions in the dark. That’s why XMS BI was built: to make sense of data, to give you useful, actionable insight, automatically, at the moment it actually matters.

So instead of spending your time making sense of your data, you’re spending it acting on it. Improving the service you offer. Enhancing experiences, for your teams, for your guests, for everyone your business touches. When the right people have the right insight at the right time, businesses make better decisions.

We believe data should serve people. And ultimately, we believe business works best when it works for people.

XMS BI could save the average operator

£10000+
a year, in time alone.

That’s the hours your team stops losing to spreadsheet wrangling, system-hopping and report rebuilding.

*Calculated at UK minimum wage. Your team’s hourly cost is almost certainly higher.

Fewer mistakes

No more numbers that don’t tie out across systems, or reports built on stale exports.

Faster decisions

Answer “how is the business doing right now?” in seconds, not days.

Data-backed, not guesswork

Decisions made on what’s actually happening, across the whole business, not one corner of it.

Save 12 hours a week on average

Less time on the data, more time acting on it

Stop spending half a day collecting and interpreting numbers from different systems. XMS BI pulls everything together automatically, every site, every metric, in one place.

Always current

Understand today’s performance to improve tomorrow’s outcomes

Your data is only valuable if it’s timely. XMS BI updates up to every 15 minutes, so you’re always looking at what’s happening now, not last week.

One source of truth

Get rid of the silos

Everyone, from the MD to the site manager, gets the same accurate, timely data. Different views, same truth, with exactly what they need to see when they need it.

Enterprise capability

Big-company intelligence, democratised for smaller groups

Enterprise groups spend millions on bespoke analytics. XMS BI gives independent and growing operators the same intelligence without the complexity or six-figure price tag. Insight delivered automatically: not end-of-day, not Monday morning. Right now.

With AI embedded in

Your data, ask anything.

XMS BI is designed to work together with AI. BI is the foundation: your data, organised, trusted, always up to date. AI sits within BI as an intelligence layer. Once your data is in one place, you can have a direct conversation with it, in plain language. No dashboards to navigate or analyst to brief. Just ask the question.

Operations

“Where are we under-resourced this week based on current pipeline?”

Performance

“Which teams or regions underperformed last month, and what’s driving it?”

Trends

“Is our customer retention improving since we changed our onboarding process?”

Strategy

“What does our data suggest about expanding into a new market?”

When your data is connected and your AI understands your business, questions you couldn’t ask before become ones you can answer in seconds.

AI finds patterns you can’t spot by hand.

  • Machine learning learns from examples.
  • Anomalies flagged overnight, root causes found at scale, the story behind the numbers.
  • The data comes first: complete, accurate, accessible.

It’s all one pool

A spectrum from BI · YOUR DATA, through See, Explain, Predict, Machine learning, LLMs, Agents, to AI · THE WORLD’S DATA.

One pool, getting deeper all the time.

How it works · 5 steps

From raw data to insights to actions

Gather all your data

integrate every system and tool into one joined-up format.

Centralise, organise, normalise

automatic preparation, ready for analysis.

Process, contextualise, compare

current performance vs targets, history and competitors.

Communicate, format, forecast

the right data to the right people in the right way.

Gain actionable insights

analyse past, present and future to create calls to action.

The benefits of Business Intelligence

Spot bottlenecks and fix them faster, across every site.